top of page
  • WhatsApp
  • Instagram
  • YouTube
  • Facebook

5 Reasons why every business needs professional photos

Captivating visuals have the power to evoke emotions. Photographs and videos are not just for creating personal memories anymore. In this digital age, the importance of photography cannot be undermined.


Photographer in Jaipur | Delhi | Mumbai | India - Hitesh Malpani

Captivating visuals have the power to evoke emotions. Photographs and videos are not just for creating personal memories anymore. In this digital age, the importance of photography cannot be undermined.


Hitesh Malpani, a fashion photographer and filmmaker in Delhi, India, shares why professional photography is vital for a business. Here are five major reasons why every business must invest in professional photography.


Photographer in Jaipur | Delhi | Mumbai | India - Hitesh Malpani

1. To establish brand identity

Brand identity is important for a business. Photographs play a critical role in correctly portraying it. A professional photographer can create a compelling narrative around the brand and its products.


Photographer in Jaipur | Delhi | Mumbai | India - Hitesh Malpani

2. To improve SEO rankings

The quality of images on a website has a huge impact on its SEO rankings. Viewers are likely to stay longer on a site with appealing and high-quality images. This increases engagement and as a result, the web ranking. An improved ranking on Google enhances the brand’s chances of being found by the target audience and this leads to increase in sales.


Photographer in Jaipur | Delhi | Mumbai | India - Hitesh Malpani

3. To grab the attention

It is common to get distracted while reading. Readers may skim through the text, but a captivating image tends to draw their eyes. It adds immediate value to the text. This increases the engagement and the time spent by the viewer.


Photographer in Jaipur | Delhi | Mumbai | India - Hitesh Malpani

4. To take the business to the next level

Professional photography captures the essence of the brand and portrays it correctly. It builds trust in the brand as well as the quality of the products. Professional photographs elevate the level of the business by influencing the viewers’ perception of the brand.


Photographer in Jaipur | Delhi | Mumbai | India - Hitesh Malpani

5. To stand out

It is common for businesses to use stock images or low-resolution images for business purposes. However, photographs actively contribute to the brand image. Professional photographs bring a crisp, professional look to the images. It gives a competitive edge to the business.

コメント


HITESH MALPANI | HM PRODUCTIONS

bottom of page